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Burger King brings Dinosaurs to Life

  • 2018-04-25
  • No comments
  • 2 minute read
  • Shan
BURGER KING

This post was sponsored by Burger King for their Dinosaur cards.

Burger King recently unleashed a dinosaur world for kids to experience a live view of the majestic creatures. Sounds unrealistic I know but they make dinosaurs like the Tyrannosaurs, Stegosaurus, Gallimimus, and Ceratosaurus come to life thanks to AR Technology on the app.

The BK Dino app is available on Android and iOS smartphone or tablet. All you need to do is get your hands on some collectable cards.

Here’s how you can get your hands on the collectable Dinosaur cards:

1. Head to your closest BURGER KING®

2. Buy any BURGER KING® Junior Meal

3. Get a pack of the collectible BK Dino cards

4. Scan and Unlock your BK Dinos

5. Collect all 25 BK Dino Cards

Once the dinosaur on your card is ‘unlocked’, a 3D animated model of the dinosaur comes to life. Each card is accompanied by information on the dinosaur as well.

BURGER KING worked closely with bizAR Reality to create an offering for kids that is majestic and embraces a digital age.

I know what you may be thinking… Another gimmick promotion from a brand wanting my money.

Honestly, I would most probably have said the same thing if I hadn’t experienced the technology myself. Burger King has me so addicted that I’ve been making every excuse possible to visit them to complete my daughter’s collection!

About a week and a half ago, I walked into my office and found my daughter Kitana giggling to herself. When I asked what was so funny, she said that the Dinosaur was coming to catch her!

The night before, we had visited her our nearest Burger King and received 3 cards with a Junior meal.

I immediately downloaded the app because Kitana was so excited to try it out, but she fell asleep on the way home, so she didn’t get to test it out until the next day.

She is obsessed with Dinosaurs and has been collecting books and figurines for the past year. She even has a dinosaur tail! Yup for imaginary play, so you can only imagine how excited she got when she realized that this app brings the dinosaurs to life.

By life, I mean walking, moving and roaring out loud! I was a bit fascinated myself, so I decided to take out a few pictures to share how realistic it looks on camera.

These Dino cards have opened a whole new exciting world for my daughter. She’s learned how to pronounce the names of the Dinosaurs, learned about their history and some fun facts which she didn’t know before –  like the fact that the Gallimimus could run up to speeds of 80km/h.

For R32.90 you feed a hungry tummy and get an educational “toy” that will keep them entertained for hours!

For more information, please visit www.burgerking.co.za.

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Shan

Hi, I'm Shan. I'm an entrepreneur and a sucker for good adventures. I was listed in Forbes Africa 30 under 30 2019 and just recently launched my start-up – MomSays.

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