Every year, I do my Top 100 Toys list based on reviews, sales and first impressions.
Honestly, this list helps me buy gifts for my kids too.
The Top 100 Toys for 2018 are…
(in no particular order)
For Babies/Toddlers
1. Fisher-Price® Beatbo Train
2. Fisher-Price® BeatBo Learning Robot
3. Fisher-Price® Laugh ‘n’ Learn Microphone
4. Fisher-Price® Laugh ‘n’ Learn Puppy’s Remote
5. LeapFrog Shapes and Sharing Picnic Basket
6. Leapfrog Colour Mixer Truck
7. Leapfrog Water & Grow Garden
8. Leapfrog Scout’s Get Up & Go Activity
9. Leapfrog Scoop & Learn Ice Cream Cart
10. VTech Toot-Toot Drivers Assorted
11. Little Tikes Singing Sorter
12. Little Tikes Squishy Piano
13. Little Tikes Touch n Go Flyers
14. Little Tikes Slammin Racers
15. Little Tikes Dirt Digger Plough & Wrecking Ball
16. Mega Bloks® Basic Building ABC Learning Train
17. Mega Bloks® Basic Building Big Building Bag 80PCS
18. Baby Einstein Curiosity Table Activity Station
FOR OLDER GIRLS AND BOYS:
19. Peppa Pig
The latest Peppa Pig range has an array of fun playsets and characters for pre-schoolers to play with. From the Ice Cream Van and Peppa Jet to plush toys.
20. Shopkins Minis
Shopkins have become a toy box staple and have crept into the heart of little girls the world over. They are cute, adorable, very colourful and collectible with price ranges that accommodate intermittent purchase and big-ticket item buys kept especially for birthdays and special occasions.
21. Shopkins Small Mart Playset
22. Shopkins beach house set
23. Shopkins campervan
24. Shopkins convertible
25. VTEC Secret Safe Mini Diary
26. L.O.L. Surprise
To add more fun, sparkle and excitement to the range, a variety of new, mystery-filled L.O.L. products have been launched including L.O.L. Pets, L.O.L. Glitter, L.O.L. Confetti, L.O.L. Little Sisters, L.O.L. Surprise Game with Accessory, L.O.L. Water Game and L.O.L. Puzzles.
27. Baby Secrets
Baby Secrets is a retro toy that has made a comeback. Baby Secrets is collectibles range which features a unique element, that of discovering if the character is a boy or a girl by bathing it in water. The nappy changes colour to either blue or pink to reveal the gender. How’s that for a surprise?!
28. Pikmi Pops
Another range of collectibles that feature the surprise element, the Pikmi Pops and Cake Pops are filled with mini scented plushies and other fun goodies. The Pikmi Plushies come in a variety of sweet scents, ranging from chocolate and bubblegum to watermelon.
29. Cake Pops
Cake Pops is a new line of collectibles that ticks the boxes on several current trends by combining the unboxing appeal of the Pikmi Pops with the satisfying appeal of the slow-rise squishes, all packaged in a colourful “cake pop”.
30. Baby Love

Baby Love is Prima Toys’ own baby doll range. The success of the dolls hinges on the fact that they were designed with a South African audience in mind and each doll speaks a national language. Baby Bella speaks English, Baba Tasha speaks Afrikaans and the hugely successful Baby Thando speaks English and isiZulu. Parents and little girls can look forward to a new isiXhosa speaking doll.
31. Little Live Pets
The Little Live Pets Surprise Dragon comes in a beautiful egg and you don’t know which one is inside until it hatches. Once hatched, the Dragon can hop and flutter its wings. The Little Live Pets Surprise Dragon can be hatched again and again.
32. HatchiBabies
33. Baby Born
34. Baby Annabell
35. My Fairy Garden
36. Disney Doorables!
Through a collection of figures and connectable playsets, Disney Doorables empowers kids to become storytellers by uniting beloved Disney characters in one land – where surprise and delight await behind each door.
37. Scruff-a-luvs
They are adorable little fur ball, rescued pets. The pets come in pink or blue and untangle in water to reveal your puppy. Find us Scruffy, Make us Fluffy! These unloved and abandoned pets are in need of your help! When buying your Scruff-a-Luv, they arrive as a sad ball of matted pink fur, but once you bathe them, dry them, brush them and love them, you will discover your puppy!
38. Barbie® Color Surprise™ Doll (African American & Caucasian)
39. Barbie® Dreamtopia Rainbow Cove Castle
40. Barbie® Cooking & Baking Ultimate Kitchen
41. Barbie® DreamCamper
42. My Little Pony Equestria Girls fashion dolls
43. My Little Pony Singing Rainbow Dash
44. Play-Doh Wavy the Whale
45. Mickey Mouse Funko POP
46. Melissa & Doug Examine and Treat Pet Vet Play Set
47. Melissa & Doug Scoop and Serve Ice Cream Counter
48. Play-Doh Kitchen Creations Spinning Treats Mixer
49. Nerf Rival Apollo XV-700 blaster
50. Nerf Rival Artemis XVII-3000 blaster
51. Nerf Rival Kronos XVIII-500 blaster
52. Bumblebee Showcase Helmet
53. Bumblebee Action figure
Converts from robot mode to classic Volkswagen Beetle mode in 17 steps, so kids can amp up the power in 2 modes.
54. The Bumblebee DJ Stryker figure
55. FurReal Friends
Ricky, the Trick-Lovin’ Pup is always ready to perform tricks. This poseable pup can balance his toy bone on his nose and with a voice command or loud sound, flip it into his mouth. He’s so eager to do tricks, he’ll often shuffle his paws in sheer excitement and gives affectionate doggie licks as well.
56. Hot Wheels® Track Builder Epic Challenge Race Crate
57. Hot Wheels® Shark Beach Battle
58. Hot Wheels® Balance Breakout
59. Fisher-Price® Thomas & Friends™ Adventures Small Engine Assortment
60. Hatchimals CollEGGtibles neon nightglow
61. Fisher-Price® Thomas & Friends™ TrackMaster™ Twisting Tornado Set
62. Ben 10 Action Projection Omnitrix
63. Big Hero 6
Now fans can collect and display their favourite characters from Big Hero 6: the series which is now showing on Disney XD. Toys in the range include Micro Chibi figures, action figures, feature figures, Armoured Up Baymax and Blast Flying Baymax.
64. Treasure X
Treasure X is a new toy that engages the senses as children scratch, dig and unearth the lost bounty.
65. Stretch Mini
Justice League Figures are just some of the fantastic toys available in the Stretch range. Each toy can stretch up to 5 times its original size, it then slowly shapes back, ready to be pulled and twisted all over again.
66. Trixx
Collect the 8 cars and create your own circuit!
67. LEGO ‘Harry Potter’ Hogwarts Great Hall Building Kit
68. Crayola Crayon Melter
69. KumiKreator Friendship Bracelet Maker
70. Yellies!
An alert if you’re looking for a hysterical gift for the kids – get ready to yell for YELLIES! the fuzzy little pets that respond to your voice and react to talking, yelling, clapping, and singing – the louder you yell, the faster they go! Take a peek at this short video to see what the fuss is all about
Watch the YELLIES! eyes light up and legs move as they respond to your voice. Talk softly to your YELLIES! and they will move slowly or yell louder and get them scurrying faster across the room! Each character has a personality and unique look that kids will love to collect! Play with more than one YELLIES! spider pet at a time to see them scurry around together (each sold separately). Meet Bo Dangles, Flufferpuff, Harry Scoots, Klutzers, Peeks, Toofy Spooder, Lil ‘Blinks, Toots, Frizz, Webington, Wiggley Riggles and Fuzzbo – to discover more about each character visit www.yellies.com
Look out for the first wave of Yellies! spider collectables, which will be from leading retailers including Toy Kingdom, Toy Zone, Toy Adventures, Hamleys, and Takealot.com
71. The Incredibles 2 figurines
72. Paw Patrol Ultimate Rescue Fire Truck
73. Disney Mickey 90th
You can find various toys dedicated to Mickey’s 90th birthday!
- Plush
- Games & Puzzles
- Metals
- Outdoor play
74. Fingerlings Dino Velociraptor
75. Teksta 360
76. PokiBot
77. Robo Chameleon
78. Ozobot Bit Coding Robot
79. VR Real Feel Alien Blasters
For fans of virtual reality over the age of 8 years, the VR Real Feel Alien Blasters will meet all your Virtual Reality expectations and more. Each set includes everything you need to save the world – a VR headset, free iOS/Android app and a Bluetooth blaster for great control.
80. ARIA
A.R.I.A’s Adventures is an educational interactive set with 3 different games in 1 box. It includes 100 interactive flash cards, a Virtual Reality animal park and 3D colouring pages. Use your smart device or the included VR head set and allow A.R.I.A to take you on an incredible virtual journey.
81. National Geographic science kits
82. Nat Geo figurines
83. Crayola Color Chemistry Set
84. Lil’ Cutie Pups
Introducing the Lil’ Cutie Pups, the latest members of the Little Live Pets family! These little dogs are the cutest pups around. Lil’ Cutie Pups are full of life and love to show off their own personalities as they scamper about, beg and play with you!
85. Enchantimals house playset
Something for the older kids
86. Fujifilm Instax Mini 8 Minion Instant Camera
87. LEGO MARVEL SUPERHEROES 2 game (PS4/XBOX)
88. Nintendo Switch
Not really a toy but it is tech hence it deserves to be on this list. 😉
Games
89. Flipslide
A fast-paced electronic game that tests your speed and reflexes. Players need to flip to find the colour and slide to match the lights. It can be taken anywhere and played anytime. What’s more, it is perfect for teenagers!
90. Boom Blast Stix
92. Speak Out Showdown
93. Hearing Things
94. Don’t lose your cool
95. Don’t Step In It – Unicorn edition
96. Blindfolded Twister
97. Monopoly
98. Pictionary™ Board Game
99. Scrabble® Junior
100. UNO® Card Game
Which is your favourite?
